Environmental perfuming of Fair and Exhibitions Stand for Samsung

CLIENT:

Samsung.

TARGET:

Create and spread the fragrance of "Samsung".

ACTION:

Scent Brand Experience on a 450 square meters stand in open space during IFA 2005.

SCENT DIFFUSER:

Taylor made project - Request for Information.

RESULT:

Wonder in the crowd and unaware hijacking of the view on the Samsung logo, because the fragrance was spread from the top of the stand.